Bipolar scales with pictorial anchors: Some characteristics and a method for their use

Beard, Arthur D.
1979
Thumbnail Image

View/Download File

v03n4p469.pdf (797.4 KB)

Persistent link to this item

https://hdl.handle.net/11299/99931
Statistics
View Statistics

Journal Title

Journal ISSN

Volume Title

Title

Bipolar scales with pictorial anchors: Some characteristics and a method for their use

Alternative title

Authors

Published Date

1979

Publisher

Type

Article

Abstract

Visual aesthetic preferences seem to be based upon a judgmental mechanism that processes nonverbal cues. Yet the usual methods for measuring these cues are verbal. A nonverbal method for identifying and measuring the component cues present in slides of nonrepresentational paintings is described. The method was used to develop pictorially anchored scales that were easy for subjects to use and that elicited reliable cue ratings.

Keywords

Description

Related to

Replaces

License

Collections

Applied Psychological Measurement, Volume 03, 1979

Series/Report Number

Funding information

Isbn identifier

Doi identifier

Previously Published Citation

Beard, Arthur D. (1979). Bipolar scales with pictorial anchors: Some characteristics and a method for their use. Applied Psychological Measurement, 3, 469-480. doi:10.1177/014662167900300405

Other identifiers

doi:10.1177/014662167900300405

Suggested citation

Beard, Arthur D.. (1979). Bipolar scales with pictorial anchors: Some characteristics and a method for their use. Retrieved from the University Digital Conservancy, https://hdl.handle.net/11299/99931.

Content distributed via the University Digital Conservancy may be subject to additional license and use restrictions applied by the depositor. By using these files, users agree to the Terms of Use. Materials in the UDC may contain content that is disturbing and/or harmful. For more information, please see our statement on harmful content in digital repositories.