Study of Current Area Tourists: Customer Profiles - Southern Minnesota

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Title

Study of Current Area Tourists: Customer Profiles - Southern Minnesota

Authors

Gartner, William C.

Salk, Raintry

Published Date

2005

Publisher

University of Minnesota Tourism Center

Type

Report

Abstract

Keywords

Blue Earth

Fairmont

Jackson

Worthington

Scenic Byway

nature based tourism

natural environment

scenery

activities

active recreation

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Description

Four communities in Southern Minnesota took park in an 11 month study. The four communities were Blue Earth, Fairmont, Jackson, and Worthington. Visitors placed a high importance on scenic driving and site seeing, as well as nature based attractions including county parks and the natural environment. This marks the importance of marketing the area's natural surroundings. Efforts should be undertaken to create scenic byways in the area but only for those highways with exceptional aesthetic qualities.

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Gartner, William C.; Salk, Raintry. (2005). Study of Current Area Tourists: Customer Profiles - Southern Minnesota. Retrieved from the University Digital Conservancy, https://hdl.handle.net/11299/170218.

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