A Reassessment of Strategy-Structure Fit: Parallel Achievement Versus Reconciliation

Abstract

Research and development units are faced with the challenging objective of being cost effective while developing high quality, innovative products. Advanced technology is only part of the solution. It is increasingly clear that organization structures and managerial processes must also be designed and structured to meet the dual objectives of quality and efficiency. This paper presents the results of an empirical case analysis of a large R & D division which is attempting to meet the challenge of achieving high performance along two conflicting dimensions.