How Did Peter Piper Pick a Peck of Organic Produce? An Examination of the Price Premiums and Price Behavior of Organic Produce at Wholesale and Retail Markets
2011-07-01
Loading...
View/Download File
Persistent link to this item
Statistics
View StatisticsJournal Title
Journal ISSN
Volume Title
Title
How Did Peter Piper Pick a Peck of Organic Produce? An Examination of the Price Premiums and Price Behavior of Organic Produce at Wholesale and Retail Markets
Authors
Published Date
2011-07-01
Publisher
Type
Thesis or Dissertation
Abstract
The organic produce market has commanded significant market share, occupying a stable and strong 11.4 points of the conventional produce market. Despite the significant growth and market share that organic produce commands in produce sector, price premiums remain high. This study seeks to understand the price behavior and structure of the organic produce market in the United States. While the largest price premium was expected to be applied at the retail level, the results found that the largest percent price differentials are observed at the wholesale level, although decreasing. This study also proved that the organic produce market operates much like a category of its own with the results revealing that organic prices at the retail level could largely not be explained by conventional prices. This suggests that organic price behavior is divergent from conventional produce at both markets, most notably at retail. This thesis attempts to reveal pricing behavior and structure of the organic produce market across two points in the supply chain in order to focus greater attention on the origins of organic price premiums and the factors that may explain them.
Description
Related to
Replaces
License
Collections
Series/Report Number
Funding information
Isbn identifier
Doi identifier
Previously Published Citation
Suggested citation
Donohue-Hansen, Amanda. (2011). How Did Peter Piper Pick a Peck of Organic Produce? An Examination of the Price Premiums and Price Behavior of Organic Produce at Wholesale and Retail Markets. Retrieved from the University Digital Conservancy, https://hdl.handle.net/11299/108299.
Content distributed via the University Digital Conservancy may be subject to additional license and use restrictions applied by the depositor. By using these files, users agree to the Terms of Use. Materials in the UDC may contain content that is disturbing and/or harmful. For more information, please see our statement on harmful content in digital repositories.