Perceptions of Invasive Species and Their Control Among the MN Tourism Industry

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Perceptions of Invasive Species and Their Control Among the MN Tourism Industry

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2014

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University of Minnesota Tourism Center

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Presentation
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Abstract

This project sought baseline information on perceptions of invasive species and theie control among the Minnesota tourism industry. The majority of respondents agreed that both invasive plant & aquatic invasives were harmful to Minnesota’s environment, economy & society. Similarly, the majority of respondents indicated all 7 control methods presented in the questionnaire would be effective to control invasive species.

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Nature-based recreation & tourism contribute to MN’s $12 billion tourism industry. In 2012, outdoor recreation generated $11.6 billion in direct consumer spending & $815 million in state & local tax revenues (Outdoor Industry Association, 2013). Brand research suggests a positive image of MN based on its natural beauty & ‘stunning scenery’ (Ipsos Reid, 2011). Given the significant impact that invasive species can have on tourism destinations, as well as the power that organizations & destinations have to mitigate invasive species, understanding tourism entities’ perceptions about invasive species is needed.

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Carlson Travel, Tourism, and Hospitality Chair

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Schneider, Ingrid E.; Qian, Xinyi. (2014). Perceptions of Invasive Species and Their Control Among the MN Tourism Industry. Retrieved from the University Digital Conservancy, https://hdl.handle.net/11299/170003.

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