Surviving the Retail Apocalypse: Charting the Future of Retail in Ramsey
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Surviving the Retail Apocalypse: Charting the Future of Retail in Ramsey
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2017
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Resilient Communities Project (RCP), University of Minnesota
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Report
Abstract
This project was completed as part of the 2017-2018 Resilient Communities Project (rcp.umn.edu) partnership with the City of Ramsey. The City of Ramsey has long had a goal to create destinations in the community for residents to shop, eat, and enjoy entertainment. Market forces make achieving this goal challenging, and current efforts have fallen short of meeting community expectations. To help the City identify economic development and marketing strategies to attract more retail and restaurant development, students in Dr. Fernando Burga’s Land Use Planning analyzed retail trends nationally, mapped retail development in surrounding communities within a short driving distance from Ramsey, analyzed Ramsey's demographics to identify a target retail market, proposed a branding strategy to create a unique retail "identity," analyzed the challenges and opportunities presented by currently zoned commercial properties in the city, and recommended policy and other changes to facilitate future development of retail. The students' final report is available.
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Final report completed by students enrolled in PA 5253: Land Use Planning, taught by Fernando Burga in fall 2017.
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This project was supported by the Resilient Communities Project (RCP), a program at the University of Minnesota whose mission is to connect communities in Minnesota with U of MN faculty and students to advance community resilience through collaborative, course-based projects. RCP is a program of the Center for Urban and Regional Affairs (CURA). More information at http://www.rcp.umn.edu.
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Boerschinger, Olivia; Pansch, Joshua; Lupini, Mathew. (2017). Surviving the Retail Apocalypse: Charting the Future of Retail in Ramsey. Retrieved from the University Digital Conservancy, https://hdl.handle.net/11299/193397.
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