Browsing by Subject "Content analysis"

Now showing 1 - 2 of 2
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    Exploring the Intermedia Agenda-Setting Relationships and Frames in the High-Choice Media Environment
    (2017-05) Lee, Magdalene
    This study seeks to better understand the role of intermedia agenda setting in the current “high choice” media environment. Going beyond traditional news providers, it examines agenda-setting influences during the 2016 presidential campaign across three distinct types of media: mainstream news media consisting of national newspapers, digital native news sites, and late-night comedy programs. Quantitative and qualitative content analyses were conducted to examine the issue agendas and the specific news frames used by the three media types. Spearman rank-order correlations revealed that the three issue agendas converged. Findings also showed an association between media types and frames used. Therefore, this study suggests that mainstream news media still play a dominant agenda- setting role despite the fragmenting of audiences. By ignoring the usual distinction between news and entertainment and focusing instead on what Williams and Delli Carpini refer to as politically relevant media, this study seeks to extend agenda-setting theory in the digital age.
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    Normalizing Twitter: Journalism Practice in an Emerging Communication Space
    (Taylor and Francis, 2012) Lasorsa, Dominic L.; Lewis, Seth C.; Holton, Avery E.
    This study examines how mainstream journalists who microblog negotiate their professional norms and practices in a new media format that directly challenges them. Through a content analysis of more than 22,000 of their tweets (postings) on the microblog platform Twitter, this study reveals that the journalists more freely express opinions, a common microblogging practice but one which contests the journalistic norm of objectivity (impartiality and nonpartisanship). To a lesser extent, the journalists also adopted two other norm-related microblogging features: providing accountability and transparency regarding how they conduct their work and sharing user-generated content with their followers. The journalists working for national newspapers, national television news divisions, and cable news networks were less inclined in their tweets than their counterparts working for less “elite” news outlets to relinquish their gatekeeping role by sharing their stage with other news gatherers and commentators, or to provide accountability and transparency by providing information about their jobs, engaging in discussions with other tweeters, writing about their personal lives, or linking to external websites.