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Browsing by Author "Teng, Somongkol"

Now showing 1 - 10 of 10
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    Assessing the Impacts of Sustainable Tourism Programming in Small Communities
    (University of Minnesota, 2016) Teng, Somongkol; Chazdon, Scott
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    Beyond Fishing: The Mille Lacs Visitor Profile
    (University of Minnesota Tourism Center, 2017) Qian, Xinyi; Teng, Somongkol
    Visitor Profile, an applied research program using intercept surveys, provides data on visitor characteristics and behavior essential to destination marketing and tourism planning. Mille Lacs County needed updated visitor profile information to help its tourism marketing and product diversification efforts. Findings informed the County’s economic development plan and marketing campaigns by Mille Lacs Tourism Council.
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    Beyond Fishing: The Mille Lacs Visitor Profile
    (University of Minnesota Extension, 2016-10) Qian, Xinyi; Teng, Somongkol
    Visitor Profile, an applied research program, provides data on visitor characteristics and behavior essential to destination marketing and tourism planning. Based on information gathered from visitor “intercept” surveys, the program helps destinations know their customers and grow their businesses, with spillover benefits for the broader community. Target Audience: Lake Mille Lacs has been known for walleye fishing. However, increasingly strict fishing regulation on the lake has had complicated impact on its tourism industry. Additionally, the most recent traveler information for the area dated back to 2001. Clearly, updated visitor profile information was needed to assist with its tourism marketing and product diversification efforts. Why Extension? The Tourism Center, respected for its research rigor and credibility, has over 20 years of experience in conducting visitor profile projects throughout the state. The Center has built trust by establishing long-standing relationships with key stakeholders in the state, including tourism promotion organizations, public agencies, tourism businesses, and industry organizations. Outcomes and Impacts: The Visitor Profile findings have informed the county’s economic development plan and marketing campaigns by Mille Lacs Tourism Council. The poster will highlight the key messages of the Visitor Profile and the ways these messages are changing tourism discourse in the area.
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    Itasca Area Visitor Profile Study 2014-2015
    (University of Minnesota, 2016) Qian, Xinyi; Teng, Somongkol; Erkkila, Daniel
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    Itasca Area Visitor Profile: 2014 Final Report
    (University of Minnesota Extension, 2016-03-10) Erkkila, Daniel; Qian, Xinyi; Teng, Somongkol
    In 2014, Visit Grand Rapids, the convention and visitor bureau of the greater Grand Rapids area, collaborated with a variety of entities to fund a profile of visitors to the Itasca area from fall 2014 to summer 2015. Below is a summary of findings from the year—September 2014 through August 2015.
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    Itasca Area Visitor Profile: Fourth Quarter Summary (Summer 2015)
    (University of Minnesota Extension, 2016-01) Teng, Somongkol; Qian, Xinyi; Erkkila, Daniel
    In 2014, Visit Grand Rapids, the convention and visitor bureau in Grand Rapids, collaborated with a variety of entities to fund a profile of visitors to the Itasca area from fall 2014 to summer 2015. Below is a summary of findings of the fourth quarter—summer 2015 (June through August 2015).
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    Itasca Area Visitor Profile: Second Quarter Summary (Winter 2015)
    (University of Minnesota Extension, 2015-05) Teng, Somongkol; Qian, Xinyi; Erkkila, Daniel
    In 2014, Visit Grand Rapids, the convention and visitor bureau in Grand Rapids, collaborated with a variety of entities to fund a profile of visitors to the Itasca area from fall 2014 to summer 2015. Below is a summary of first-quarter findings—winter 2015 (December 2014 through February 2015).
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    Itasca Area Visitor Profile: Third Quarter Summary (Spring 2015)
    (University of Minnesota Extension, 2015-07) Teng, Somongkol; Qian, Xinyi; Erkkila, Daniel
    In 2014, Visit Grand Rapids, the convention and visitor bureau in Grand Rapids, collaborated with a variety of entities to fund a profile of visitors to the Itasca area from fall 2014 to summer 2015. Below is a summary of third-quarter findings —spring 2015 (March through May 2015).
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    Mille Lacs Visitor Profile Study 2014-2015
    (University of Minnesota, 2016) Qian, Xinyi; Teng, Somongkol
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