BARS Technology: Application in Management Education

Abstract

BARS technology is a performance evaluation technique that was intended to improve the accuracy of performance appraisal. While the original expectations were not met, the technology provides a number of important secondary benefits. These "spin-off" benefits have important advantages for management education. This paper discusses three non-traditional uses of BARS technology in the classroom: (1) for assessing group member participation, (2) for evaluating classroom presentations and (3) for teaching strategy implementation. Specific adaptations which make the technology better suited to classroom use are provided.