In 2006, the University of Minnesota Tourism Center (UMTC) and Center for Urban and Regional Affairs (CURA) were contracted to profile visitors to Grand Old Day, organized by the Grand Avenue Business Association (GABA). Several visitor characteristics were of interest beyond demographics, including information sources, spending habits, and experience at Grand Old Day. To that end, a visitor questionnaire was developed and administered to Grand Old Day visitors.
Salk, Raintry J.; Schneider, Ingrid E..
Profile of 2006 Grand Old Day Attendees.
University of Minnesota Tourism Center.
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