Effective visitor communication is essential to market, plan, & manage tourism & outdoor recreation. Authors concur E‐travel is a major trend for trip research & online booking (Smith, 2012; Pew Research, 2012). To better understand traveler use of internet, social media, & technological devices, this project assessed visitor use & differences in use between nature‐ and non‐nature based tourists in the Twin Cities Metropolitan Area, Minnesota.
Oftedal, Andrew; Courtney, Arielle; Schneider, Ingrid E..
Compare Uses of Electronic Media Among Urban Nature-based Tourists.
University of Minnesota Tourism Center.
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