The objectives for this study were to apply four different approaches for disseminating Consumer Reports Best Buy Drugs (CR-BBD)
information about effectiveness, safety, and cost to patients for therapeutic classes of medications that they were using and then (1)
evaluate the usefulness of the information to participants and (2) document resultant information seeking. For the three approaches
that utilized face-to-face contact (Approaches 2 through 4), we also compared them in terms of (1) number of medications reviewed
per person, (2) availability of CR-BBD information per person, (3) changes that could be made for each person, and (4) potential/likely
cost savings (per person per month). Finally, we described the availability of CR-BBD information for each participant categorized by
the 19 therapeutic classes of medications for which there were Best Buy Drugs reports. Data were collected via self-administered
surveys, in-person interviews, and telephone interviews. The results showed that almost all of the participants in the information
sessions held for this study had at least one medication for which Best Buy Drug information was available with significant savings
potential to be gained by using the recommended Best Buy Drug. Potential cost savings through the use of recommended Best Buy
Drugs was $89.47 per person per month averaged over all participants (n = 172) and was $157.20 per person per month for those
with savings over zero dollars (n = 98). Thirty-two percent of respondents to our evaluation survey reportedly sought more
information from a physician and 30 percent sought more information from a pharmacist. We concluded that provision of
information about effectiveness, safety, and cost to patients has the potential for achieving significant cost savings.
Recommendations regarding (1) the timing of provision, (2) targeting of recipients and (3) traversing impediments are given.
Schommer, Jon C.; Worley, Marcia M.; Schondelmeyer, Stephen.
Consumer Reports - Best Buy Drugs’ Outreach Project in Minnesota.
University of Minnesota, College of Pharmacy.
Retrieved from the University of Minnesota Digital Conservancy,
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