This paper reports the development and application
of a method for ordering persons and items (or stimuli)
when responses are ordinal. The method applies
most directly to data where responses are dichotomous,
indicating agreement or acceptableness or similarity,
and can be assumed to reflect proximity rather
than dominance. It orders rows and columns of the response
matrix into "parallelogram" form, using pairwise
interchange procedures, followed by other steps.
The method was applied to several sets of questionnaire
data and one set of archeological data, with reasonable
success. Other applications and extensions are
suggested. Index terms: Dichotomous responses,
Interchange methods, Ordinal scaling, Parallelogram
scaling, Proximity data, Questionnaire responses.
Cliff, Norman, Collins, Linda M, Zatkin, Judith, Gallipeau, Dannie & et al. (1988). An ordinal scaling method for questionnaire and other ordinal data. Applied Psychological Measurement, 12, 83-97. doi:10.1177/014662168801200108
Cliff, Norman; Collins, Linda M.; Zatkin, Judith; Gallipeau, Dannie; McCormick, Douglas J..
An ordinal scaling method for questionnaire and other ordinal data.
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